Rootbelt
Ground-up digital ecosystem for an Austin remodeling contractor. Topic clusters, city pages, permit widget, a content pipeline from job site to web, and a review generation system — built to compound indefinitely.
Albuquerque Silent Disco
5-step quote funnel, events hub with backlink exchange network, GEO pages, "The Albuquerque Party Bible" — weaving the brand into the digital fabric of New Mexico.
Marceli Del Valle Counseling
HIPAA-compliant infrastructure, a relationship self-assessment that kept a new client on-page for 5 minutes before they booked, and a long-form authority campaign built toward a book and media presence.
CallDrHardwood
Took over a site held hostage by another agency. Returned full ownership of analytics, ads, and assets. Built a deep-research content page that now matches homepage traffic with lower bounce.
4D Financing
Full brand kit and website for a direct lender operating against industry norms. Competitor research through live deploy — positioning built to earn trust in a low-trust market.
Fit Bodies Inc.
30 years. Zero brand investment. One year to rebuild everything — user research, personas, logo, brand kit, sales presentations, videos, wireframes, systems migration. Pre-AI, all manual.